Intelligent employees know how to make their jobs look so effortless, even if truly complex, and their processes are always efficient. When they are serving, being nice is not just a choice, it is in everything they do.
The not so clever ones who probably got hired by mistake will act as if the standard by which their competence is measured is how good they are at making very simple situations complex.
So, word is:
If your job is as mechanical as picking up a phone to say: "your call is very important to us," or one that a baboon can be paid to do, or an app can be purchased online for $0.99 to replace you, avoid avoidable formalities.
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